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<?php
namespace Apptus\ESales\Connector\Report;
use Apptus\ESales\Connector\Time\TimeInterval;
class SearchStatisticsReport extends Report {
public static function parse($data, \DateTimeZone $tz) {
$root = new \SimpleXMLElement($data);
self::checkElem($root, 'function');
self::checkElem($root->function, 'report');
$report = $root->function->report;
self::checkElem($report, 'time_interval');
self::checkElem($report, 'searches_with_hits');
self::checkElem($report, 'searches_with_no_hits');
self::checkElem($report, 'searches_that_boost_conversion');
self::checkElem($report, 'searches_that_lower_conversion');
$interval = TimeInterval::parse($report->time_interval);
$searchesWithHits = $report->searches_with_hits;
$searchesWithNoHits = $report->searches_with_no_hits;
$searchesThatBoost = $report->searches_that_boost_conversion;
$searchesThatLower = $report->searches_that_lower_conversion;
$searchesWithHitsList = self::parseSearchCounts($searchesWithHits);
$searchesWithNoHitsList = self::parseSearchCounts($searchesWithNoHits);
$searchesThatBoostList = self::parseSearchConversion($searchesThatBoost);
$searchesThatLowerList = self::parseSearchConversion($searchesThatLower);
return new SearchStatisticsReport($root,
$interval,
$searchesWithHitsList->totalRate(),
$searchesWithHitsList->searches(),
$searchesWithNoHitsList->totalRate(),
$searchesWithNoHitsList->searches(),
$searchesThatBoostList,
$searchesThatLowerList,
$tz);
}
private static function parseSearchCounts(\SimpleXMLElement $searchesXml) {
self::checkElem($searchesXml, 'total_rate');
self::checkElem($searchesXml, 'searches');
$totalRate = $searchesXml->total_rate;
$searches = array();
foreach ($searchesXml->searches->search as $search) {
self::checkElem($search, 'rank');
self::checkElem($search, 'phrase');
self::checkElem($search, 'count');
self::checkElem($search, 'search_rate');
$rank = $search->rank;
$phrase = $search->phrase;
$count = $search->count;
$searchRate = $search->search_rate;
array_push($searches, new SearchCount($phrase, $count, new Rate(self::parseDouble($searchRate[0])), $rank));
}
return new SearchCountList(new Rate(self::parseDouble($totalRate[0])), $searches);
}
private static function parseSearchConversion(\SimpleXMLElement $searchesXml) {
self::checkElem($searchesXml, 'searches');
$searches = array();
foreach ($searchesXml->searches->search as $search) {
self::checkElem($search, 'rank');
self::checkElem($search, 'phrase');
self::checkElem($search, 'count');
self::checkElem($search, 'conversion_rate');
self::checkElem($search, 'impact');
$rank = $search->rank;
$phrase = $search->phrase;
$count = $search->count;
$convRate = $search->conversion_rate;
$impact = $search->impact;
array_push($searches, new SearchConversion($phrase, $count, new Rate(self::parseDouble($convRate[0])), new Rate(self::parseDouble($impact[0])), $rank));
}
return $searches;
}
private $searchesWithHitsRate;
private $searchesWithHits;
private $searchesWithNoHitsRate;
private $searchesWithNoHits;
private $searchesThatBoost;
private $searchesThatLower;
public function __construct(\SimpleXMLElement $asXml, TimeInterval $interval, Rate $searchesWithHitsRate,
array $searchesWithHits, Rate $searchesWithNoHitsRate, array $searchesWithNoHits,
array $searchesThatBoost, array $searchesThatLower, \DateTimeZone $tz)
{
parent::__construct($interval, $asXml, $tz);
$this->searchesWithHitsRate = $searchesWithHitsRate;
$this->searchesWithHits = $searchesWithHits;
$this->searchesWithNoHitsRate = $searchesWithNoHitsRate;
$this->searchesWithNoHits = $searchesWithNoHits;
$this->searchesThatBoost = $searchesThatBoost;
$this->searchesThatLower = $searchesThatLower;
}
public function searchesWithHits() {
return $this->searchesWithHits;
}
public function searchesWithHitsTotalRate() {
return $this->searchesWithHitsRate;
}
public function searchesWithNoHits() {
return $this->searchesWithNoHits;
}
public function searchesWithNoHitsTotalRate() {
return $this->searchesWithNoHitsRate;
}
public function searchesThatBoostConversion() {
return $this->searchesThatBoost;
}
public function searchesThatLowerConversion() {
return $this->searchesThatLower;
}
public function exportToExcel($file) {
$w = new ExcelWriter($file);
$w->cell('Search Statistics')->nextRow();
$w->cell('Time interval');
$w->cell($this->isoDateTimeFormat($this->timeInterval()->start($this->tz)->toDateTime($this->tz)));
$w->cell($this->isoDateTimeFormat($this->timeInterval()->end($this->tz)->toDateTime($this->tz)))->nextRow();
$w->nextRow();
$w->cell('Searches with Hits')->cell('Total search rate')->cell($this->searchesWithHitsRate)->nextRow();
$w->cell('Rank')->cell('Phrase')->cell('Count')->cell('Search rate')->nextRow();
foreach ($this->searchesWithHits as $sc) {
$w->cell($sc->rank())->cell($sc->phrase())->cell($sc->count())->cell($sc->searchRate())->nextRow();
}
$w->nextRow();
$w->cell('Searches with No Hits')->cell('Total search rate')->cell($this->searchesWithNoHitsRate)->nextRow();
$w->cell('Rank')->cell('Phrase')->cell('Count')->cell('Search rate')->nextRow();
foreach ($this->searchesWithNoHits as $sc) {
$w->cell($sc->rank())->cell($sc->phrase())->cell($sc->count())->cell($sc->searchRate())->nextRow();
}
$w->nextRow();
$w->cell('Searches that Boost Conversion')->nextRow();
$w->cell('Rank')->cell('Phrase')->cell('Count')->cell('Conversion rate')->cell('Impact')->nextRow();
foreach ($this->searchesThatBoost as $sc) {
$impact = is_nan($sc->impact()->value()) ? '' : $sc->impact()->perMille(2);
$w->cell($sc->rank())->cell($sc->phrase())->cell($sc->count())->cell($sc->conversionRate())->cell($impact)->nextRow();
}
$w->nextRow();
$w->cell('Searches that Lower Conversion')->nextRow();
$w->cell('Rank')->cell('Phrase')->cell('Count')->cell('Conversion rate')->cell('Impact')->nextRow();
foreach ($this->searchesThatLower as $sc) {
$impact = is_nan($sc->impact()->value()) ? '' : $sc->impact()->perMille(2);
$w->cell($sc->rank())->cell($sc->phrase())->cell($sc->count())->cell($sc->conversionRate())->cell($impact)->nextRow();
}
$w->flush();
$w->close();
}
}